Privacy Policy

Your Privacy and Information

Learn how BlueDot Cares® collects, uses, and protects the information you share with us when using our website and services.

Last Updated: September 5, 2026

BlueDot Cares, LLC (“BlueDot Cares,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy explains how we collect, use, maintain, disclose, and protect information when you visit bluedotcares.com (the “Site”), submit information through the Site, communicate with us, or otherwise interact with our online services.

This Privacy Policy applies to information collected through the Site and related online services. It does not replace any additional privacy notices or disclosures that may apply to specific services, programs, employment relationships, or other interactions with BlueDot Cares.

Personal Information We Collect

We may collect personal information that you voluntarily provide to us, including when you:

  • Complete a contact, inquiry, referral, consultation, employment, or other website form
  • Request information about home care, senior living placement, or other services
  • Download or request resources
  • Contact us by phone, email, text message, or another communication method
  • Apply for employment or express interest in working with BlueDot Cares
  • Subscribe to communications or otherwise interact with our Site

Depending on the interaction, this information may include your name, email address, telephone number, mailing address, information submitted in a message or form, and other information you choose to provide.

You are not required to provide personal information simply to browse the Site. However, certain information may be necessary for us to respond to a request or provide a requested service.

Information Collected Automatically

When you visit or interact with the Site, we and service providers that support our website, analytics, advertising, communications, and business operations may automatically collect certain information about your visit.

Depending on the technologies in use and your interaction with the Site, this information may include:

  • IP address
  • Browser, device, and operating system information
  • Referring website or source
  • Pages viewed and interactions with the Site
  • Landing pages and navigation activity
  • Date and time of visits
  • Approximate location derived from technical information
  • Marketing and advertising attribution information
  • UTM parameters and campaign information
  • Advertising or click identifiers
  • Cookie identifiers and similar online identifiers

We may use this information to operate and secure the Site, understand how visitors use it, measure marketing and advertising performance, attribute inquiries to marketing sources, improve our services, and evaluate the effectiveness of our communications and campaigns.

Cookies and Similar Technologies

The Site may use cookies and similar technologies for functionality, analytics, measurement, attribution, advertising, security, and other operational purposes.

Cookies are small pieces of information stored by your browser or device. They may allow us and our service providers to recognize a browser, remember information about a visit, understand how the Site is used, and measure how visitors arrive at and interact with the Site.

For example, we may use cookies or similar technologies to retain information about the marketing source, campaign, advertisement, search term, referral source, or other attribution information associated with a visit or inquiry. Some cookies may persist across visits so that we can understand how a visitor originally found BlueDot Cares and how subsequent interactions relate to that initial visit.

You can configure your browser to refuse or delete cookies or to alert you when cookies are being sent. Blocking or deleting cookies may affect certain Site functionality and may limit our ability to accurately measure website activity or attribution.

Analytics, Advertising, and Attribution

We may use analytics, advertising, call-tracking, attribution, and related technologies to understand how visitors find and interact with BlueDot Cares.

These technologies may collect or process information such as referral sources, landing pages, website activity, campaign parameters, search terms, advertising click identifiers, and information about whether a website interaction results in an inquiry, form submission, or telephone call.

We may use this information to:

  • Measure website and advertising performance
  • Understand which marketing sources and campaigns generate inquiries
  • Maintain first-click and last-click attribution information
  • Evaluate and improve marketing campaigns
  • Understand visitor journeys through the Site
  • Associate inquiries with the marketing sources that generated them
  • Improve our website, services, and communications

The specific technologies and service providers used by BlueDot Cares may change over time as our website and business systems evolve.

How We Use Collected Information

BlueDot Cares may use information collected through the Site to:

  • Operate, maintain, secure, and improve the Site
  • Respond to inquiries, questions, and requests
  • Provide information about our services
  • Communicate with prospective clients, clients, caregivers, job applicants, referral sources, and others who contact us
  • Process and route website forms and inquiries
  • Personalize or improve the website experience
  • Understand how visitors use and navigate the Site
  • Measure marketing and advertising effectiveness
  • Maintain marketing attribution and campaign information
  • Send emails, text messages, or other communications when appropriate
  • Maintain records related to our business operations
  • Detect, investigate, and prevent fraudulent, unauthorized, or harmful activity
  • Comply with applicable legal and regulatory requirements

How We Protect Your Information

We use reasonable administrative, technical, and organizational safeguards designed to protect personal information against unauthorized access, alteration, disclosure, loss, destruction, or misuse.

No website, Internet transmission, or electronic storage system can be guaranteed to be completely secure. Accordingly, while we take reasonable steps to protect information, we cannot guarantee absolute security.

Sharing Your Personal Information

BlueDot Cares does not sell or rent your personal information.

We may disclose information to service providers, vendors, contractors, and other organizations that perform services on our behalf or support our business operations. These may include providers supporting website hosting, website functionality, analytics, advertising and campaign measurement, call tracking, communications, customer relationship management, form processing, data management, and related business functions.

These providers may receive or process information as reasonably necessary to perform services for BlueDot Cares, subject to applicable contractual and legal requirements.

We may also disclose information when we reasonably believe disclosure is necessary to comply with applicable law, regulation, legal process, or governmental request; protect our rights or property; investigate fraud or security concerns; or protect the safety of BlueDot Cares, our users, or others.

We may share aggregated or de-identified information that does not reasonably identify an individual.

SMS/Text Messaging

BlueDot Cares, LLC may use SMS/text messaging to communicate with caregivers and individuals who have provided their mobile number and consent, including through employment, onboarding, service, or other appropriate processes.

Messages may include shift confirmations, scheduling information, and other work-related or service-related communications.

Mobile information and SMS opt-in or consent data will not be sold or shared with third parties or affiliates for marketing or promotional purposes. SMS opt-in data will not be shared with third parties for purposes unrelated to providing the messaging service.

Message frequency varies. Message and data rates may apply. You may opt out at any time by replying STOP. Reply HELP for assistance.

Electronic Communications

If you choose to receive emails or other electronic communications from BlueDot Cares, we may send company news, service information, updates, requested information, or other communications relevant to your relationship with us.

We may use third-party service providers to facilitate these communications. Where applicable, marketing emails will include a method to unsubscribe from future marketing communications.

Opting out of marketing communications does not necessarily prevent us from sending non-marketing communications related to an inquiry, service, transaction, employment matter, or other existing relationship with BlueDot Cares.

Third-Party Websites and Services

The Site may contain links to websites, platforms, or services operated by third parties.

BlueDot Cares does not control those third-party websites or their privacy practices and is not responsible for their content, security, or privacy practices. Your interactions with third-party websites and services are governed by the privacy policies and terms of those third parties.

Your Privacy Choices

Depending on how you interact with the Site, you may have several ways to control the collection or use of information. You may:

  • Adjust your browser’s cookie and privacy settings
  • Delete cookies stored by your browser
  • Use privacy controls available through your browser or device
  • Unsubscribe from marketing emails using the unsubscribe mechanism provided
  • Opt out of SMS communications by replying STOP
  • Contact BlueDot Cares with questions about information you have provided to us

You may also have additional privacy rights under applicable state or federal law depending on where you reside and the nature of the information involved.

Children’s Privacy

The Site is not directed to children under 13, and BlueDot Cares does not knowingly collect personal information online from children under 13. If we become aware that personal information from a child under 13 has been collected through the Site, we may take reasonable steps to delete it.

Changes to This Privacy Policy

BlueDot Cares may update this Privacy Policy periodically to reflect changes to our website, technologies, service providers, business practices, or applicable requirements.

When changes are made, we will update the Last Updated date at the top of this page. We encourage you to review this Privacy Policy periodically to remain informed about our privacy practices.

Contacting Us

If you have questions about this Privacy Policy, the information we collect, or BlueDot Cares’ privacy practices, please contact us through the BlueDot Cares website.